1 Marketing Strategy (Autumn series) Book Now for £50

September 22, 10:00 am - September 22, 1:00 pm : Via Zoom

Benefits

You will come away from the 1/2 day with:

  • A clear direction for how to develop your marketing activity in line with your business objectives to ensure maximum return
  • What is marketing strategy?
  • Tools to better understand your target market
  • Having identified your Unique Selling Point
  • Having identified and tools to evaluate your competitors
  • How to segment your market and develop the appropriate marketing messages for each one
  • A realistic guide on types of costs to include in your marketing budget

Format and Pricing Options

Each course:

3 hour interactive course

max. 10 people per session

min. 5 people per session

 

1 course: £50 per person (No VAT)

3 courses – strategy, planning and evaluation: £125 per person (No VAT)

**Bring your laptop as we will work on your business throughout the workshop.**

Course Details

Course includes:

  • 4Ps or 7Ps Marketing Mix
  • Understand your market
  • What is the problem you are solving?
  • What is your Unique Selling Point (USP)?
  • Competitor analysis
  • Route to Market
  • Market influences – PESTLE
  • Segmentation, Targeting and Positioning
  • Overall business objectives
  • What is your business’s mission and vision?
  • Branding
  • Overview of marketing planning
  • Identifying your marketing communication channels
  • Setting and controlling your marketing budget
  • Evaluating your marketing campaigns
  • Taking corrective action

Related Courses

No other courses in this series

Book 1 Marketing Strategy (Autumn series)

£50 per person

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Additional Attendees

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Contact CQ

To find out about how we can help develop your marketing skills, coach business owners or marketing teams contact us today.

CQ Strategic Marketing Ltd

Epic House, Darnall Rd, Sheffield, S9 5AB

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CQ Strategic Marketing Ltd
Registered office address: Epic House, Darnall Rd, Sheffield, S9 5AB
Company number: 10026531
Registered in England and Wales